1. Who We Are

Healing In Color is a culturally responsive mental health and wellness directory operated by Healing In Color LLC, located at 2801 Buford Hwy NE, Suite 503, Atlanta, GA 30329. If you have questions about this policy, you can reach us at info@healingincolor.com or by calling +1 (833) 388-6013.

2. Information We Collect

Information you provide directly

• Contact form submissions: Name, email address, phone number, and message content when you use our contact form.
• Account registration (practitioners): Name, email, credentials, license number, practice details, profile photo, and payment information when you create a practitioner account.
• Communications: Any information you share when you email or call us.

2. Information We Collect

Information collected automatically

• Usage data: Pages visited, time on site, links clicked, and search queries made within the directory.
• Device and browser data: IP address, browser type, operating system, and referring URL.
• Cookies and similar technologies: See Section 5 for more detail.

2. Information We Collect

Information we do NOT collect

3. How We Use Your Information

We use the information we collect to:

• Operate and maintain the Healing In Color directory and website
• Process practitioner memberships and manage accounts
• Respond to inquiries submitted through our contact form
• Send transactional emails (e.g., account confirmations, payment receipts)
• Improve platform features, search functionality, and user experience
• Analyze aggregate, anonymized usage data to understand how the platform is used
• Comply with applicable laws and legal obligations

We do not sell your personal information to third parties. We do not use your data for advertising or marketing purposes without your explicit consent.

4. How We Share Your Information

We may share information in limited circumstances:

• Service providers: We work with trusted third-party vendors (e.g., payment processors, hosting providers, email platforms) who access data only as needed to perform services on our behalf and are bound by confidentiality obligations.
• Practitioner profiles: Information you include in your public practitioner profile (name, credentials, specialties, contact details, photo) is visible to site visitors as intended.
• Legal requirements: We may disclose information if required to do so by law, court order, or to protect the safety of our users or the public.
• Business transfers: In the event of a merger, acquisition, or sale, user data may be transferred as part of that transaction. We will notify affected users in advance.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to keep you logged in, remember your preferences, and understand how visitors use our site. These include:

• Essential cookies: Required for core site functionality (e.g., login sessions).
• Analytics cookies: Help us understand traffic patterns and improve the platform (e.g., Google Analytics). These are anonymized and aggregate.

You can control cookies through your browser settings. Disabling essential cookies may affect platform functionality. We do not use cookies for behavioral advertising.

6. Data Retention

We retain personal information for as long as your account is active or as necessary to provide services. Practitioner account data is retained for the duration of the membership and for a reasonable period after cancellation for administrative and legal purposes. Contact form submissions are retained for up to 24 months. You may request deletion of your data at any time (see Section 8).

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, or misuse. Our site uses HTTPS encryption for all data transmission. Payments are processed through PCI-compliant third-party processors — we do not store full payment card details.

8. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate or incomplete data.
• Deletion: Request deletion of your personal data, subject to certain legal exceptions.
• Opt-out: Opt out of non-essential communications at any time by contacting us or using unsubscribe links in emails.
• Data portability: Request a machine-readable copy of data you have provided to us.

To exercise any of these rights, email us at info@healingincolor.com with "Privacy Request" in the subject line. We will respond within 30 days.

9. Children's Privacy

Healing In Color is not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with information, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top and, for material changes, notify registered practitioners by email. We encourage you to review this page periodically.